Experience Travel PH recently published a piece titled “Where Modern Minimalism Meets the Sea,” highlighting TANA Beach Villas in Lian, Batangas. The article describes TANA as the town’s first and only luxury beachfront property—a retreat designed for travelers who crave privacy, style and cinematic sunsets. Guests arrive to fine black sand underfoot, the hum of the sea and villas so sleek that “even Bruce Wayne might claim one as a weekend hideout”.
The story recounts how owner Justin Tan originally built TANA as a beach house for his parents. With nearby developments by Rockwell Land, the property evolved into a bold vision for bringing upscale hospitality to Lian. Now drawing celebrities, expats and city dwellers, TANA Beach Villas leads the town’s transformation into an emerging destination for upscale travel.
Highlights from the Feature
- Modern minimalist villas – Each villa showcases clean lines, dark tones, brushed concrete and adaptive lighting, appealing across generations. Capacity is limited to 40–50 guests, turning privacy into a luxury.
- Infinity pool & turtle sanctuary – The resort’s pool blends seamlessly into the horizon, and a turtle sanctuary on site reflects its commitment to sustainability.
- Trese restaurant – Set by the beach, Trese serves Filipino and Chinese favourites such as crispy shrimp, three‑cup chicken and bulalo soup. Guests can sip a sunset‑hued cocktail or start the day with Barako coffee and a book by the waves.
- Strategic location – TANA’s quiet coastal setting, combined with Rockwell’s nearby development, positions Lian as Batangas’ next upscale destination.
Hospitality Behind the Scenes
The article credits Approche Hospitality Management (AHM) for the resort’s warm and seamless service. Christian Guballa, AHM’s managing director and co‑founder, leads a team that emphasizes personal touches and Filipino hospitality. Operations Manager Allan Dollesin ensures day‑to‑day details run smoothly, while Justin Tan proves that world‑class coastal luxury is possible without leaving Batangas. Together, they create a resort that feels both polished and genuine.
For the full story, read “Where Modern Minimalism Meets the Sea” on Experience Travel PH. Approche Hospitality is proud to see TANA Beach Villas recognized for its unique blend of design, privacy and sustainability—and we look forward to welcoming travelers who appreciate less noise and more meaning.
